Objective
To provide a fleet of trucks to Old Navy to help promote their Funnovations, Inc. marketing campaign capable of dispensing clothes, food and drinks.

Solution
Based on the look and feel of Old Navy’s Funnovations, Inc. marketing campaign, IMM customized five vehicles in a wide range of sizes from a small Ford Transit all the way up to a 38’ Commercial RV. The vehicles then drove to the town of Boring, Oregon to participate in a community party to promote the Old Navy brand.

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